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Central CRM

Leads, follow-ups, reports and team performance for PrimePropertys.

CRM Dashboard

Overview of your leads, follow-ups and team performance.

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All Leads

Every lead in the CRM, with owner, status and score.

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New Leads

Fresh enquiries not yet contacted.

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Contacted Leads

Leads already contacted by an agent.

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Interested Leads

Leads showing interest in a property.

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Site Visit Leads

Leads with a site visit booked or done.

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Negotiation Leads

Leads under price or terms negotiation.

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Closed Leads

Successfully converted leads.

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Lost Leads

Leads lost or not interested.

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Reactivated Leads 1

Reactivated leads β€” first batch, re-engaged by email and WhatsApp.

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Reactivated Leads 2

Reactivated leads β€” second batch, re-engaged by call and site-visit offers.

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Lead Details

Full profile, timeline, score and properties for Rahul Sharma.

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Lead Timeline

Chronological activity for all leads.

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Lead Assignment

Assign new and unassigned leads to agents.

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Lead Transfer

Transfer a lead from one agent to another, with a reason.

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Lead Scoring

Scores based on profile, budget match, engagement and activity.

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Lead Source

Where leads come from and how each source performs.

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Lead Tags

Tags used to segment leads: BHK, budget, location and intent.

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Lead SLA

Response-time SLAs: first contact within 1 hour, follow-up within 24 hours.

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Lead Escalation

Leads escalated when SLA is breached or a lead goes cold.

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Lead Notes

Internal notes on leads, visible only to the team.

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Lead Documents

Documents shared by or for leads: ID proof, brochures, agreements.

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Follow-up

Follow-ups due, scheduled and completed.

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Follow-up Calendar

Follow-ups on a monthly calendar view.

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Call History

Outbound and inbound calls with leads.

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Meeting History

Meetings held with leads, owners and builders.

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Conversion Funnel

Track and analyse lead conversion across all stages.

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Property-wise Leads

Leads grouped by the property they enquired about.

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Source-wise Leads

Leads grouped by source, with conversion.

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CRM Reports

Downloadable and scheduled CRM reports.

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CRM Export

Export leads, reports and activity as CSV or Excel.

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Agent Performance

Individual agent performance: leads, closures, conversion.

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Team Performance

Team-level performance and targets.

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